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An array of opportunities for your brands

Increase your visibility through a high quality service for health professionals and health consumers

Leading Australian health website: hitwise

More than 634,000 unique visitors per month

2.72 million page views per month

22,000 pages of information updated every 12 hours

Independent content, quality controlled by 1,000 Australian medical specialists

eNewsletters distributed to 35,000 members fortnightly

Magazine distributed to 21,000 GPs quarterly

600 online CME topics approved by RACGP & ACRRM

400 online videos with key opinion leaders, animations and patient stories

Secure login for health professionals to present ethical brands

Interactive tools that engage consumer viewers including pain score, BMI calculator and more

Community health seminars

An exciting opportunity to be part of the massive growth experienced by the online health industry

Key contacts

Ethical pharmaceuticals

Aman Madan, Sales Director

aman@virtualmedicalcentre.com

Banner advertising

Sensis Media Smart

1300 734 477

Consult magazine

Tom Maher

tom@virtualmedicalcentre.com

Other

Tom Maher, General Manager

tom@virtualmedicalcentre.com

Barry Epstein, Marketing Manager

barry@virtualmedicalcentre.com
(08) 9388 0344

 

Choose your marketing approach with measurable results

  • Banner advertising

    For the professional or consumer segments

  • Sponsored packages across selected media

    Mix from website, eNews, press, video and more

  • eNewsletters

    Fortnightly to consumers, GPs and Oncologists

  • Consult Magazine – editorial & advertorial

    Press published quarterly and distributed to all GPs

  • Sponsored video

    Video and brand endorsement by KOLs

  • Naming rights for CME educational programs for GPs

    Choose from existing 600 topics or let us create your own

  • Sponsored community health seminars

    Brand awareness, endorsements, product launches and more

High traffic and page views
22,000 web pages updated every 12 hours
Accurate, timely and free medical information updated every 12 hours is readily available to
viewers to deliver reliable answers to their health questions. Currently, over 600,000
Australians use more than 2.4 million pages of our health information monthly.

View the Hitwise
article Demand for personalized health services online
, which discusses Virtual Medical
Centre’s huge growth in traffic over the last 12 months.

Quality assured and independent content
Uniquely from 1,000 Australian medical specialists including key opinion leaders
An Editorial Advisory Board, consisting of over 1000 specialists led by 14 medical directors
provides governance and guidance of the content to ensure that all information is balanced
and fair. Content is written for doctors and health consumers, with the doctors’ version
only available via secure login.
Information conforms to Health On the Net International ethics code and is fully referenced.

Wide range of topics
Covers 19 specialty areas
Information covers many topics include diseases, treatments, investigations, drugs, symptoms,
clinical trials, medical research, new and emerging therapies and more. The specialty areas
include; allergy, blood, bone, brain, cancer, children’s health, gastro, heart, hormone,
infection, joints, kidney, lungs, mental health, pain, skin, weight loss, allergy and
women’s health.

More than 400 audiovisual programs
For doctors and health consumers
An extensive array of audiovisual information is readily available that includes online
presentations from leading medical specialists, detailed medical animations and patient
/ carer interviews.

Doctors actively prescribe Virtual Medical Centre
Complements the doctor’s care
Many medical practitioners are actively referring their patients to the Virtual Medical Centre
to complement their care. This has been proven to help patients and their carers understand or
cope with their medical condition. Additionally, substantial relationships have been developed
with many national patient support organisations.

600 online and FREE CME programs for GPs
Accredited by the RACGP (40 points) and ACRRM (12.75 points)
The health portal, through a secure logon area, uniquely delivers 600 online and multi-media
educational programs for General Practitioners. The topics are accredited by the Royal
Australian College of General Practitioners (RACGP) for 40 points QA & CPD and by the
Australian College of Rural and Remote Medicine (ACRRM) for 12.75 PDP points. Courses are
facilitated by an Australian medical specialist. GPs can participate in these proven,
comprehensive and self directed educational programs from the convenience of their surgery or
homes. View feedback from GPs
about the CME program.

Professional magazine for GPs
Published and distributed on a complementary basis to 21,000 GPs quarterly
Consult’s unique blend of important and informative health, lifestyle and business
articles, its high standards of professional journalism and its attractive presentation make it
a popular read and an effective marketing medium. It is published by a leading Australian
business publisher Aspermont in partnership with the Virtual Medical Centre.

eNewsletters for consumers, GPs and Oncologists
Distributed to 25,000 health consumers and 10,000 health care professionals
Health eNews proactively delivers up to date health information to the rapidly growing volume
of interested health consumers and professionals who subscribe. Consumers receive a newsletter
from Dr Joe Kosterich, the Virtual Medical Centre’s spokesperson. Readers are able to
click through to view the latest videos and animations, interact with new online tools, take
part in surveys, enroll or review new educational programs on offer and much more. Three
Health eNewsletters are prepared and distributed fortnightly (1 to consumers, 1 to
health care professionals and 1 to medical specialists – oncologists).

Interactive tools that engage consumers
Many existing tools actively engage health consumer viewers
These include a GFR calculator, BMI calculator (body mass index), calorie counter, asthma score
, dementia benchmark checklist, dry eye quiz, headache or migraine evaluator,
heartburn/indigestion self evaluation, neuropathic pain questionnaire, pain score, pregnancy
calculator, menstruation calculator and more.

Community marketing via health seminars
Foster loyalty by connecting directly with your target audience.
Partner with Virtual Medical Centre to deliver seminars to health conscious consumers.
Previous preventative health seminars were received with much acclaim.
For more information read about our inaugural seminar,
watch the video
or view the attendees´ feedback.

Active marketing programs to consumers and doctors
A wide range of initiatives designed to increase visitors, membership and use of CME
Virtual Medical Centre’s marketing programs are diverse for consumer, GP and medical specialist markets.

Experience the growth of the online health industry

Increase your visibility through a high quality service for health professionals and health consumers


Demographics breakdown of online health consumers

Increase your visibility through a high quality service for health professionals and health consumers

Read Virtual Medical Centres advertising policy.


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